press releases
CSR And PortalPlayer Bring Wireless Connectivity
To Personal Media Players
Wi-Fi and Bluetooth Give Consumers
Additional Freedom and Flexibility to Download and Enjoy Digital
Content
CAMBRIDGE, U.K., Feb. 7, 2006 CSR PLC (LSE: CSR.L),
a wireless solutions provider and leader in Bluetooth technology,
and PortalPlayer, Inc. (Nasdaq: PLAY), a leading supplier of semiconductors,
firmware and software for personal media players and secondary display-enabled
notebook computers, have joined forces to eliminate the inconvenience
of wires on personal media players by adding Wi-Fi and Bluetooth
connectivity. Through seamless integration between PortalPlayer's
PP5022 applications processor family and CSR's UniFi Wi-Fi chip
and BlueCore Bluetooth chip, consumer electronics and other media
device manufacturers will gain a significant time-to-market advantage
in delivering wire-free media players. Wi-Fi will simplify the synchronisation
of media players with a PC as well as open up entirely new ways
to download and stream content from the Internet. Bluetooth will
enable wireless stereo headset connectivity.
The two firms will be running a Wi-Fi technology demonstration
at the 3GSM World Congress 2006 in Barcelona, Spain, Feb. 13-17.
"CSR's UniFi was designed for this type of application. The
company worked long and hard to get both power and coexistenceoperating
both Wi-Fi and Bluetooth in a single designto levels that
make these technologies suitable for portable devices," said
Simon Finch, vice president of strategic marketing at CSR. "Working
with PortalPlayer to equip these devices with our power-efficient
Wi-Fi and Bluetooth solutions will give consumers more flexibility
and more options to enjoy digital content whenever and wherever
they wish."
"Adding Wi-Fi means the personal media player is no longer
a slave to the PC. Consumers will no longer have to dock their media
player to change playlists or add new songs, photos and videos,"
said Scott Tandy, vice president of marketing from PortalPlayer.
"We are excited to continue the expansion of our core technology
platforms into new and rapidly growing segments like wirelessly
connected personal media players."
CSR's UniFi and BlueCore4 technologies
CSR's UniFi-1 Portable is the world's smallest single-chip solution
for standard 802.11a/b/g Wi-Fi and has been designed specifically
to minimize coexistence design issues. In addition to functioning
properly in close proximity to a Bluetooth radio, UniFi provides
multi-mode 802.11a, b or g operation, extremely low power consumption,
and built-in antenna diversity processing for extended speed and
range. CSR's BlueCore4-ROM implements Bluetooth v2.0+EDR (Enhanced
Data Rate). In addition to delivering data rates up to three times
faster than products using previous versions of Bluetooth, EDR Bluetooth
also has a similar effect on power consumption with BlueCore4-powered
products lasting up to three times longer.
PortalPlayer's PP5022 Applications Processor and Firmware Development
Kit
PortalPlayer personal media player platforms drive many of today's
leading digital audio players. The company's PP5022 system-on-chip
utilizes dual 32-bit ARM7 microprocessor cores and extensive firmware
to provide scaleable performance and maximize battery life for personal
media players. This efficient design provides support for today's
leading audio encoders, digital-rights-management technologies,
and multiple I/O and networking connectivity enhancements. This
unique combination of capabilities gives consumers a feature-rich
and easy-to-use digital media experience.
CSR and PortalPlayer both have expertise in delivering an optimum
balance between battery life and performance in personal media players.
This proficiency enabled the two firms to develop a complete semiconductor,
firmware and software platform that will enable device manufacturers
to create Wi-Fi and Bluetooth-equipped media players that enhance
the current user experience.
The current generation of portable media players relies on wired
headphones and a cradle, USB or cable connection for synchronizing
music from a PC. Adding Wi-Fi and Bluetooth will enable a wide variety
of new usage models and possibly new content access services, such
as:
- Wirelessly synchronising content on a personal media player
with a PC
- Downloading content like Podcasts directly from the Internet
- Streaming audio or video content from a PC or the Internet
- Access the Internet at public Wi-Fi hotspots or in metro Wi-Fi
networks
- New purchase opportunities in public Wi-Fi-enabled venues
- Wireless stereo headsets
These technologies can also be used in other types of devices such
as the new Preface-enabled Personal Media Displays (PMD) in notebook
computers. In the PMD environment, always on Wi-Fi connectivity
and Bluetooth can be used for a wide variety of enhanced productivity
applications.
PortalPlayer and CSR will be showing reference designs and demonstrating
Wi-Fi connectivity at the 3GSM World Congress next week. The PortalPlayer
and CSR platforms are expected to be available in the second half
of 2006.
Editor's Note
PortalPlayer will be demonstrating its Wi-Fi reference design at
3GSM 2006 in Fira de Barcelona, Feb. 13-16 in Suite HS3.03, Hall
4, Level 3. To make an appointment, please contact Alex Guerra at
+1-650-762-2847 (Feb. 7-9), +1-408-507-8334 (Feb. 10-16) or aguerra@arpartners.com.
CSR will be exhibiting at 3GSM 2006 in Hall 1, Stand D72. To make
an appointment, contact EML at +44 208 408 8000 or csr@eml.com.
About CSR
CSR plc is the leading global provider of Bluetooth technology
and has developed expertise in other single-chip wireless communication
standards such as Wi-Fi (IEEE802.11). CSR offers developed hardware/software
solutions for Bluetooth based around BlueCore, a fully integrated
2.4 GHz radio, baseband and microcontroller.
CSR has now launched its fifth generation BlueCore suite and is
in volume manufacture of its fourth generation BlueCore devices.
BlueCore4 supports the Enhanced Data Rate (EDR) standard, which
was ratified at the end of 2004. BlueCore4 remains the only EDR
silicon to be shipping in volume today. In November 2004 CSR launched
UniFi, the first single chip 802.11a/b/g embedded solution specifically
targeting the mobile phone and consumer electronics markets.
BlueCore features in over 50 per cent of all Bluetooth devices
shipped and over 60 per cent of all qualified Bluetooth enabled
products and modules listed on the Bluetooth website with industry
leaders including Nokia, Dell, Panasonic, Sharp, Motorola, IBM,
Apple, NEC, Toshiba, RIM and Sony using BlueCore devices in their
range of Bluetooth products.
In March 2005, CSR acquired Clarity Technologies Inc., for its
Clear Voice Capture (CVC) technology that enhances the audio performance
of any voice-based product or system. Applications for CVC include
wireless headsets, handsets and automotive hands free systems.
In August 2005, CSR completed the acquisition of UbiNetics' software
business, providing a strong R&D team to accelerate its existing
software development in Bluetooth, Wi-Fi and UWB. The UbiNetics
team gives CSR the capacity to extend its offering to mobile handset
customers.
CSR has its headquarters and offices in Cambridge, UK, and offices
in Japan, Korea, Taiwan, China, India, France, Denmark, Sweden and
both Texas and Detroit in the USA.
More information can be found at
www.csr.com and the partner web site www.btdesigner.com
More information about Bluetooth technology can be found on the
SIG web site at www.bluetooth.com
About PortalPlayer
PortalPlayer develops semiconductor, firmware and software platforms
for portable multimedia products such as personal media players
and secondary display enabled notebook computers. PortalPlayer products
empower consumers to quickly and easily manage, enjoy and have access
to multimedia content and other forms of information. PortalPlayer
is headquartered in San Jose, Calif., with offices in Kirkland,
Wash.; Taipei, Taiwan; and Hyderabad, India.
PortalPlayer, the PortalPlayer logo and Preface are trademarks
of PortalPlayer, Inc. All other product and company names herein
may be trademarks of their registered owners.
Contacts
Alan Woolhouse
CSR
+44 1223 692 689
aw@csr.com
David Marsden/Richard Parker
EML
+44 208 408 8000
csr@eml.com
Kim Stowe
PortalPlayer, Inc.
+1.408.216.8940
kstowe@portalplayer.com
Tim Yankey
A&R Partners for PortalPlayer
+1.650.762.2806
tyankey@arpartners.com
# # #
Forward-Looking Statements
Except for the historical information contained herein, the matters
set forth in this press release, including, but not limited to,
statements regarding the future availability of a combined PortalPlayer
and CSR solution for wirelessly enabled personal media players,
the adoption of such combined solution by manufacturers, and the
performance of such a combined solution, including the power consumption,
the timing of the introduction of consumer products that incorporate
such a combined solution and the market acceptance of such new consumer
products, the potential time to market advantage that either PortalPlayer
or CSR will gain with respect to the combined solution and the growth
of the wirelessly connected personal media player market, and the
anticipated new usage models and new content access services made
possible by the combined solution are forward-looking statements
within the meaning of the Private Securities Litigation Reform Act
of 1995. Words such as "expect," "believes,"
"anticipates," "plans," "expects,"
"will," "designed to," "forward" and
similar expressions are intended to identify forward-looking statements.
These statements are not guarantees of future performance. Actual
results could differ materially from those discussed in these forward-looking
statements as a result of risks and uncertainties, including, among
others, the acceptance of the combined solution of PortalPlayer
and CSR by device manufacturers, the market for consumer electronics,
the capabilities and performance of the combined solution, manufacturing
and supply risks, the timing and introduction of combined solutions
and consumer products that incorporate the combined solution, and
other risks and uncertainties detailed in PortalPlayer's quarterly
report on Form 10-Q for the quarter ended September 30, 2005 and
from time to time in PortalPlayer's SEC filings. These forward-looking
statements speak only as of the date hereof. PortalPlayer does not
undertake any obligation to update forward-looking statements.
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